NEW! Pre-Conference Workshop

Spreading Information Not Infection: Making Infection Prevention and Hospital Epidemiology Digestible for the Public

New this year, SHEA is holding a half day Communication and Media Workshop before the conference on Tuesday, April 17, 2018.

group-discussion

This workshop will feature both didactic learning and breakout group work among participants. This new workshop will feature a National Public Radio (NPR) Speaker as well as various SHEA Experts. Participants will learn how to effectively communicate science to the public, how to use blogging and social media as ways to communicate information to the public, and how to effectively communicate with the media and the public during a crisis situation. Check out the Agenda below!

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6:00 pm
workshop
Communicating Science to the Public
2:00 pm - 2:50 pm
Time
2:00 pm - 2:50 pm
Speaker(s)
Joe Palca, PhD

Learning Objectives:
1. Demonstrate how to effectively communicate science to the public
2. Avoid jargon and other pitfalls that limit communication of science to the public

Blogs and Social Media
2:50 pm - 3:40 pm
Time
2:50 pm - 3:40 pm
Speaker(s)
Micheal Edmond, MD, MPH, MPA

Learning Objectives:
1. Demonstrate how to use blogging as a way to communicate information to the public
2. Discuss the strengths and limitations of various forms of social media
3. Demonstrate how to use social media as a way to communicate information to the public

Break
3:40 pm - 4:00 pm

Crisis Communication with the Media and Public
4:00 pm - 4:50 pm
Time
4:00 pm - 4:50 pm

Learning Objectives:
1. Discuss the key steps to effective crisis communication with the media and the public
2. List common mistakes made during crisis communication

Movement Break
4:50 pm - 5:00 pm
Time
4:50 pm - 5:00 pm

Work Group Breakout: How to Become a FOJOBI
5:00 pm - 6:00 pm
Time
5:00 pm - 6:00 pm
Speaker(s)
Joe Palca, PhD
Madeline Sofia

Learning Objectives:
1. Demonstrate how to effectively communicate science to the public
2. Demonstrate how to use blogging and social media as ways to communicate information to the public
3. Demonstrate how to effectively communicate with the media and the public during a crisis situation

workshop2
Work Group Breakout: Tips on Becoming a Blogger or Setting up your Twitter Account
5:00 pm - 6:00 pm
Time
5:00 pm - 6:00 pm
Speaker(s)
Michael Edmond, MD, MPH, MPA

Learning Objectives:
1. Demonstrate how to effectively communicate science to the public
2. Demonstrate how to use blogging and social media as ways to communicate information to the public
3. Demonstrate how to effectively communicate with the media and the public during a crisis situation

workshop3
Work Group Breakout: Crash Course in Media Training
5:00 pm - 6:00 pm
Time
5:00 pm - 6:00 pm

Learning Objectives:
1. Demonstrate how to effectively communicate science to the public
2. Demonstrate how to use blogging and social media as ways to communicate information to the public
3. Demonstrate how to effectively communicate with the media and the public during a crisis situation

Workshop Registration is Now Open!

Please note, the workshop will be an extra cost, and is not included in the SHEA Full Conference and Single Track Registration cost.

 Pre-Conference Workshop Registration Cost

  Early
(by 2/12)
Regular and Onsite
(on or after 3/26)
Member $119 $169
Non-member $139 $189